Allianz Research, who provide economic and strategic advice to Allianz, recently set out to discover the more important factors when buying insurance by commissioning One Poll to survey 500 SME businesses.
The survey highlighted a big change in purchasing decision by SMEs, with breadth of cover now the top priority that SMEs are looking for when they are buying business insurance.
The second most influential factor that is being currently considered by senior decision makers is the claims handling process, with over half of the people surveyed highlighting this as a priority when they are considering their purchase.
The survey also revealed that less than a third of purchasers responsible for sourcing SME business insurance believe that the cheapest price is a priority to them, highlighting the belief that cheapest is not necessarily the best or preferred option. This shows that SMEs value the need for good insurance advice to ensure that their business is protected, and that their risks are managed effectively.
Would your business benefit from a complimentary insurance review?
At the Trust Insurance Group, we offer a complete range of commercial business insurance services to help protect all aspects of your business, from general operational insurances to specialist cover such as Cyber Insurance and Marine Cargo Insurance.
Peace of mind comes from having the best cover possible for your business and at the Trust Insurance Group, we pride ourselves on understanding our clients and their business risks to ensure that the correct levels of insurance cover are in place.
As part of your complimentary insurance review, not only will we review your market, competitors and industry, we will also assess your strengths and weaknesses and give you the tools you need to improve your risks, decrease your chances of a business disaster and ultimately, lower your insurance premiums.
It’s more than insurance, it’s reassurance.
Give us a call today on 01476 434 050 to discuss how the Trust Insurance Group can help your business or email me directly on firstname.lastname@example.org.